Twitter for Business? What’s the Tweet?

Posted on June 14, 2008. Filed under: Twitter, Web 2.0 | Tags: social media, Twitter |

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7 Responses to “Twitter for Business? What’s the Tweet?”

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As you can see with @ComMetrics we use Twitter to canvass our network and others for ideas, get interesting links and more:

social media – ropes to skip – Twitter – FAQ 3 why should I join and use Twitter?

One of the greatest use of Twitter is during a conference, sharing ideas with other participants by using a hashtag such as #SMIuk08 I explain this here:

SMIuk08 Conference – so blogs are dead – is your CEO’s video on YouTube the answer?

And no, I believe it is a waste of time and outright annoying if people mix business with pleasure when sending tweets. I do not care to know that you are going out to a restaurant. If you want to do this, maybe you need two accounts, one for your real friends and the other for business.

So has Twitter helped, yes it has helped our bottom line:

unified communications – what it means with Twitter, Friendfeed, StumbleUpon, Del.icio.us

Hope this answers your question about how Twitter is helping our business.

Urs E. Gattiker
June 14, 2008

Thanks for the comment, Urs. Went back and read your links. Business-related benefits I see mentioned are:

1. During a conference, Twitter allows attendees to keep blog readers, editorial boards, and other associates informed of news.

2. In general “followers” can get advice from experts in real time, that others do not see.

3. Thought leaders and experts can canvas followers for quick feedback and ideas.

4. “Lurkers” can follow important people without bothering them.

5. All can get interesting links and info

6. “A way of meeting interesting people” first online and then perhaps in person

Just wanted to summarize this for readers. Again, thanks for the feedback.

Peg Corwin
June 15, 2008

I’m reading Harry Gold’s post — Primer on Social Media Marketing Components and Tactics. He says “…consider setting up a Twitter account if you have a customer base that wants quick alerts from you (e.g, tech updates, patches, special sales).”

Peg Corwin
June 16, 2008

There’s a good article about using Twitter
“How to Stop Wasting Time at Twitter Without Giving it Up”

http://joelfalconer.com/how-to-stop-wasting-time-at-twitter-without-giving-it-up/

My opinion –
Twitter is a combination of fun, networking and social media marketing. You can get ideas and latest news and discuss them right away with people from the industry (but you have to find them first on twitter :) ).
It is of course also a great promotion tool.

I believe Twitter is not a waste of time at all.

@spodjed

Sabina Podjed
June 25, 2008